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Elevate your tourism business with DGLT's latest initiatives

At the DGLT Tourism Industry Update on 1 April 2025, the team unveils new initiatives to boost engagement with the tourism sector. To see the full presentation, click here.

Date: 01 Apr 2025

Destination Great Lake Taupō (DGLT) is thrilled to roll out a series of strategic initiatives designed to boost the engagement and visibility of tourism operators in the Taupō region. These new efforts including our Taupō audience better, enhancing digital reach, fostering our tourism industry youth, and offering significant marketing support to elevate your business in the eyes of travelers. 

View DGLT's Tourism Industry calendar 

Visitor perception research 

Discover key insights from DGLT's latest tourism research. This presentation dives into how leveraging domestic visitor perceptions can craft a compelling narrative for Taupō, focusing on enhancing regional strengths and overcoming tourism challenges. Download the presentation.

Join the Young Taupō Tourism Crew

DGLT invites young tourism professionals under 35 to join the "Young Taupō Tourism Crew" on Facebook. This platform offers opportunities for networking, professional development, and collaboration, helping you and your business thrive in Taupō's competitive tourism market.

Benefit from Always-On Digital Campaigns

Our ongoing digital campaigns are tailored to capture the attention of travelers throughout the year. By participating, your business gains increased visibility on the Love Taupō website, which translates to higher traffic and more customer engagements. 

Enhance Your Online Presence

With the launch of our new, user-friendly website, we're making it easier for visitors to discover what Taupō has to offer. We encourage you to contribute content and utilize the smart profiling features to enhance your business's online presence and attract more visitors. Send us your photos today.

Showcase Your Business with Professional Visuals

Visual content is key to attracting tourists. DGLT is offering professional photo and video shoots, ensuring that your business is showcased beautifully and effectively. This is a fantastic way to enhance your listings and attract more bookings. Register your interest today.

For the full presentation and how to engage with these initiatives or to participate in upcoming opportunities, please visit our lovetaupo.com/industry.

Check out the full Tourism Industry Update presentation 

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Market insights

Discover the latest regional statistics and data for both New Zealand and Taupo tourism. 

Media 

Meet the Love Taupō team 

  1. Home
  2. Industry
  3. Industry news & updates
  4. DGLT Tourism Industry Update 1 April 2025